๐๐ฅโ๏ธโ๏ธ Negotiation Theory: The Character of the Covenant King [2 parts]
Negotiation theory was popularized by "Getting to Yes" by Roger Fisher and William Ury In negotiation theory, BATNA (Best Alternative to a Negotiated Agreement) refers to the strongest course of action available if no agreement is reached. The party with the superior BATNA holds structural leverage. I. 1๏ธ